STS Marketing College® Scholarship Program Now Open

Each year, AMLA offers scholarships to the Southeast Tourism Society (STS) Marketing College®. Available to tourism industry professionals working in North Alabama, the scholarship covers tuition and dorm accommodations while attending the week-long college. Recipients are selected by a special committee comprised of experienced tourism industry professionals.

An application is available for download. Deadline to apply is August 31, 2023.

Held in Macon, Georgia, Marketing College® (https://www.southeasttourism.org/marketing-college) is a continuing education program that is offered annually as a one-week intensive session. During this weeklong program, students participate in courses designed to teach marketing techniques from all facets of the tourism industry. Marketing College® professors are working and well-seasoned professionals from across the U.S. who bring expertise and real-world knowledge to the classroom. 

Students attend lectures and discussion groups and have one-of-a-kind networking opportunities throughout the week. Courses are designed for both new and seasoned industry professionals and consist of an array of industry-specific topics that include market research, product development, economic impact, advocacy and branding.  Students who complete all three years of Marketing College® receive a Travel Marketing Professional (TMP) certification.