Free Seminar Focused on Special Events and Festivals

In June, AMLA hosted a free seminar geared to special events and festivals for our members. Speakers Amy Doherty, Events and Outreach Manager for the City of Suwanee, Georgia, and Greg Fuson, Director of Research for ChandlerThinks, gave excellent presentations on measuring and merchandising event research, developing creative event ideas and using AI to generate event ideas.

Their presentations are available for download here:

Developing Creative Events

Measuring and Merchandising the Impact of your Festival/Event

What in the AI?