North Alabama Tourism News (click here to see all recent posts)

In 2024, travelers spent over $4.9 billion while visiting the 16 counties of the North Alabama region, representing a 3.9% increase over 2023, according to a report released last week by the Alabama Tourism Department (ATD). As the nation celebrates National Travel and Tourism Week (NTTW), May 4–10, North Alabama joins communities across the country in recognizing the vital role …

AMLA’s latest newsletter is available for downloading. Go to the “What We Do” tab, click “Resources” and “Downloads.

Check out AMLA’s latest video showing how tourism and travel impacts the North Alabama region as well as a quick look back at our beginnings.

Proactive Hospitality: A Creative Discussion on Ways to WOW the Customer Join AMLA and other tourism professionals via Zoom on Thursday, September 12, 2024 at 11:30 a.m. as we get creative together to brainstorm ideas of ways to WOW the customer through small gestures of service, such as inexpensive gifts, proactive planning or preparation and unexpected surprises. We will also …

AMLA held its 3rd quarter board of directors meeting July 23, 2024, at the Little Brick Church in Oneonta. A copy of the presentation is available for download.

AMLA has updated the North Alabama BBQ Trail brochure. A copy is available for download from here.

AMLA held its 2nd quarter board of directors meeting April 23, 2024, at the Scottsboro Civic Center. A copy of the presentation is available for download.

AMLA has developed and released a new trail and accompanying brochure highlighting for our visitors and residents destinations and events that honor all those who have served or are currently serving in the military forces of America. The new North Alabama Patriot Trail offers a self-guided tour of 79 patriotic stops in the 16 northernmost counties of Alabama. The newest …

In 2023, travelers spent over $4.7 billion while visiting the 16 counties of the North Alabama region, representing a 10.1% increase over 2022, according to a report released last week by the Alabama Tourism Department (ATD). The report, “2023 Alabama Tourism Economic Report,” was conducted for the ATD using a model created by Dr. Keivan Deravi, an economist in the …

AMLA is pleased to announce the Pitching for Promotion Dollars competition for our members. The competition will take place during AMLA’s quarterly board meeting Tuesday, April 23, 2024. With just a little creativity, you could win $1500 for your attraction/destination/venue/event. Download the flyer for all of the details.